Included with the info were pictures of the new 2011 jerseys:
For best make up (before or after crash)
For best after party
For best ...well let us call it "Podium girl interaction"
The idea is that there is more interaction between the riders and the common people. So after each stage it will be like the Oskars: "And the jersey for best Make up goes to .... So for next year I expect first class flight tickets for attending the jury.
Remember a race is still a promotion thing, so the more impact on the people the better.
(Jerseys are from Primal Wear priced at app. 80 $, Rolling Stones not available anymore, special thanks to Alison T.)