Formed in June 09, Here Come the Belgians is a non-elite anti-team celebrating all things cross, cobbled and Belgian.
Seeking a different experience to the traditional cycling club, its aim is to harness the energy of a vibrant internet cycling community with grass roots racing and riding based around Cyclocross and Spring Classics. There is no race programme in the style of a racing team, more a collection of individual experiences through rides and racing, in whatever location a member may be, that all can share in and contribute toward.

Saturday, 29 May 2010

Here come the Belgians Style Guide - Tour of California

Well, somehow it seems our invitation (including business class flight tickets) went lost in the mail, so we missed out the final Tour of California. Yes, I'm pretty sure it was the last edition. I received confidential information that 2011 it will be "Tour of Hollywood". You want compete against the Giro? Than You need something better, bigger, more stars....

Included with the info were pictures of the new 2011 jerseys:

For best make up (before or after crash)

For best after party

For best ...well let us call it "Podium girl interaction"

The idea is that there is more interaction between the riders and the common people. So after each stage it will be like the Oskars: "And the jersey for best Make up goes to .... So for next year I expect first class flight tickets for attending the jury.

Remember a race is still a promotion thing, so the more impact on the people the better.

(Jerseys are from Primal Wear priced at app. 80 $, Rolling Stones not available anymore, special thanks to Alison T.)

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